Website design

Most small business websites are built backwards. The designer makes it gorgeous, hands it off, and a year later the business owner is wondering why their “beautiful” site hasn’t brought in a single lead. I’ve seen it happen too many times to count, and it’s usually why people end up in my DMs.

I build websites the other way around. SEO, structure, and strategy come first. Design comes second (and yes, it still ends up gorgeous, that’s the bare minimum). Your site should make people trust you in the first three seconds, find what they need without thinking about it, and take action without you having to chase them down.

Why my websites are different

The unfair advantage: SEO and design from the same brain.

Most designers don't understand SEO. Most SEO people can't design. So you end up with either a pretty site that doesn't rank, or a site that ranks but looks like it was built in 2014.When the same person is doing both, the site is built to perform from day one. No retrofitting SEO into a finished design. No designer accidentally breaking your search visibility because they didn't know what an H1 was. No SEO consultant later telling you the whole site needs to be rebuilt.

That's what I do. Every website I design is built with SEO baked into the foundation, not bolted on at the end. The structure, the page hierarchy, the speed, the metadata, the content layout, all of it is decided with rankings in mind from the first wireframe.

Here's what that means for you: A site that looks like a dream AND ranks

No "phase 2" SEO project after launch. One person to talk to instead of three. A faster path from launch to leads

Choose from the website design packages I offer.

Starter Website

$4,500 – For newer businesses that need a polished, professional website built correctly from the beginning instead of duct-taping SEO onto it later.

Includes:

Up to 5 core pages
SEO-friendly site structure
Custom design
Mobile optimization
Contact form setup
Basic on-page SEO setup
Google Analytics
Google Search Console connection
Basic website training
Best for: Newer businesses that need a credible online presence and want the foundation done right the first time.

Signature Website

$7,500 – For established service businesses that need a stronger website, clearer positioning, and a better path from search traffic to leads.

Includes:

Up to 8 pages
Keyword-informed page strategy
Stronger homepage and service page structure
Blog setup
Lead form or email opt-in setup
Basic conversion strategy
Internal linking structure
Speed and user experience review
30-day post-launch support

Best for: Businesses that already have traction but know their current site is not pulling its weight.

Premium Website

$12,500 –For businesses in competitive industries that need more than a pretty website. This is for brands that need trust, SEO structure, stronger content direction, and a site built to support long-term visibility.

Includes everything in Signature, plus:

Up to 12 pages
Deeper SEO architecture
Service page strategy
Conversion-focused layout planning
Schema planning
Content guidance
Local SEO foundation
Advanced forms or integrations
60-day post-launch support

Best for: Healthcare, wellness, professional services, local service businesses, and competitive markets where trust and authority matter.

Custom Website Project

Starting at $18,500+

For larger websites, multi-location brands, advanced functionality, booking systems, content-heavy websites, healthcare brands, or businesses that need a deeper SEO and conversion strategy.

Good for:

custom functionality
booking systems
membership areas
advanced funnels
larger content-heavy websites
multi-service or multi-location brands

Add-Ons

Additional page: $250–$400 each
Blog post upload/formatting: $75–$125 each
Basic copywriting: $500–$1,500
Branding add-on: $750–$2,000
SEO Strategy Upgrade: Starting at $2,500
Monthly website maintenance: $150–$400/month

Frequently Asked Questions

What kind of websites do you design?

Strategic ones. I work with service-based businesses, personal brands, and small business owners who want a site that actually does something for them. The focus isn’t just on making it pretty (though it will be). It’s on clear messaging, smart structure, and a website that turns visitors into leads instead of just impressing them.

Can you redesign my existing website?

Yes, and honestly, that’s a lot of what I do. If your current site feels outdated, confusing, or like it’s working against you, a redesign can fix that. I’ll review what’s working (sometimes more than you’d think), what’s holding you back, and how the new site can pull its weight.

Will my website be SEO-friendly?

It’ll be more than SEO-friendly, it’ll be SEO-ready from day one. SEO isn’t an add-on or a phase 2 project with me, it’s baked into the foundation. Clean structure, optimized headings, fast loading, mobile-first, and content built for search and humans at the same time. That’s the unfair advantage of having one person do both.

What do I need to have ready before starting a website project?

Ideally, your logo, brand colors, a rough idea of your services, photos if you have them, and examples of websites you like (or hate). If you don’t have all of that, no panic. We figure it out together. Most clients show up with maybe half of what they need, and we build the rest as we go.

Do you only design websites, or can you help with the strategy too?

Strategy is the entire point. A website without strategy is just a digital brochure. I’ll help figure out what your site actually needs to say, who it’s saying it to, what action you want people to take, and how to make sure your homepage isn’t doing the work of seven pages. The pretty part is the easy part. The strategy is where most websites fail.